State Farm NFL 2023 // Integrated Campaign

The State Farm Personal Price Plan is back, along with Patrick Mahomes, Andy Reid and a new roster addition, Travis Kelce Maauto.

Art Director: Josh Johnson

Awards

2024 Sports Clios
Bronze – Film, 30 Seconds and Under

Earned Media

Little Black Book: State Farm Football Campaign From TMA Features Patrick Mahomes, Coach Andy Reid and Travis Kelce
USA Today: Andy Reid changes the perception of him, one ‘nuggies’ ad at a time
New York Times: Kansas City Stars, With Help From Taylor Swift, Are Advertising Champs
Wall Street Journal: Travis Kelce Is Officially the Champion of Game-Day Advertising